Privacy policy
Privacy Policy
Last Updated: September 6, 2026
GUANGFEILAI operates this website and online store, including its products, content, features, and services (collectively, the “Services”).
GUANGFEILAI is operated by Haikou Longhua Guangfeilai Trading Firm (“we,” “us,” or “our”).
The Services are hosted and powered by Shopify, which provides the technology used to operate our online store.
This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit our website, use our Services, place an order, contact us, or otherwise interact with us.
By using our Services, you acknowledge that you have read and understood this Privacy Policy. Your statutory privacy and consumer rights are not limited by this Privacy Policy.
1. Personal Information We Collect
Depending on how you interact with our Services, we may collect the following categories of personal information:
Contact and Order Information
This may include:
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Name;
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Email address;
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Billing address;
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Shipping address;
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Telephone number;
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Order details;
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Products purchased, returned, or cancelled; and
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Information you provide when contacting customer support.
Payment Information
When you make a purchase, payment information may be collected and processed by our payment providers.
We generally do not receive or store your complete payment card number or payment security credentials. Payment information may be processed directly by payment providers and other service providers involved in completing your transaction.
Account Information
If you create an account, we may collect information associated with that account, such as your email address, account preferences, and authentication information.
Device and Usage Information
When you visit our website, certain information may be collected automatically, including:
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IP address;
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Browser type;
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Device type;
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Operating system;
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Referring website;
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Pages viewed;
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Products viewed;
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Shopping cart activity;
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Approximate location derived from technical information; and
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Information about how you interact with our website.
We may collect this information through cookies and similar technologies.
Communications
If you contact us, we may collect the information contained in your communication, including information you provide when requesting technical support, requesting a return, or asking about an order.
2. How We Collect Personal Information
We may collect personal information:
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Directly from you when you place an order, create an account, contact us, or otherwise provide information;
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Automatically when you browse or interact with our website;
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Through Shopify and other service providers that operate parts of our Services; and
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From payment, shipping, fulfillment, fraud-prevention, or other service providers when necessary to provide our Services.
3. How We Use Personal Information
We may use personal information for the following purposes:
Providing and Operating Our Services
We use information to:
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Process and fulfill orders;
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Process payments;
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Arrange shipping and delivery;
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Provide customer service;
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Process returns, refunds, and exchanges;
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Provide technical support;
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Manage customer accounts;
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Maintain and improve our website; and
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Provide products and services requested by you.
Communications
We may use your information to communicate with you regarding:
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Orders;
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Payments;
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Shipping;
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Returns and refunds;
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Customer service requests;
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Account-related matters; and
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Other service-related communications.
Marketing
Where permitted by applicable law and where appropriate consent or another lawful basis is required, we may use your contact information to send promotional communications.
You may unsubscribe from promotional email communications at any time by using the unsubscribe mechanism included in the communication.
We will continue to send necessary transactional communications, such as order confirmations, shipping updates, and refund notifications.
Security and Fraud Prevention
We may use information to:
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Detect and prevent fraudulent transactions;
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Protect our customers and business;
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Maintain website security;
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Investigate suspicious or unlawful activity; and
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Prevent misuse of our Services.
Legal and Compliance Purposes
We may process personal information where necessary to:
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Comply with applicable laws;
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Respond to lawful requests from government authorities;
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Resolve disputes;
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Establish, exercise, or defend legal claims; or
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Enforce our terms, policies, and agreements.
4. How We Share Personal Information
We may disclose personal information to service providers and other parties where reasonably necessary to operate our business and provide the Services.
These may include:
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Shopify, which hosts and supports our online store;
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Payment processors and payment service providers;
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Shipping and logistics providers;
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Fulfillment and warehouse service providers;
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Customer support and communication providers;
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Fraud prevention and security providers;
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Website analytics and technology providers; and
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Other service providers that process information on our behalf.
We may also disclose information:
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When you request or authorize us to do so;
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When required by law or valid legal process;
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To protect our rights, customers, property, or Services;
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In connection with a business transaction, such as a merger, acquisition, restructuring, or sale of assets; or
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Where otherwise permitted by applicable law.
We do not sell personal information for money as a business model.
However, certain uses of cookies, advertising technologies, or Shopify-enabled services may constitute “sale,” “sharing,” or “targeted advertising” under certain privacy laws. Where applicable, you may have the right to opt out of such processing.
5. Shopify
Our store is hosted on Shopify.
Shopify processes personal information relating to your use of Shopify-powered storefronts and provides technology and services necessary to operate the store.
Some information submitted through our store may therefore be processed by Shopify and its service providers.
For more information about how Shopify processes personal information, please review Shopify’s privacy information and privacy tools.
You may also use the privacy controls provided through our website where available.
6. Cookies and Similar Technologies
We use cookies and similar technologies that are necessary to operate and secure our website and, where applicable, to remember preferences, understand website usage, and support advertising or analytics.
The types of technologies used may vary depending on the Shopify features, applications, and services enabled on our store.
You may be able to control cookies through your browser and, where applicable, through the privacy controls or cookie banner provided on our website.
Disabling certain cookies may affect the functionality of parts of the Services.
7. International Data Transfers
Because we operate an international online store and use service providers located in different countries, your personal information may be transferred to, stored in, or processed in countries outside your country of residence.
These countries may have data protection laws that differ from those in your jurisdiction.
Where applicable law requires safeguards for international transfers, we or our service providers will use appropriate legally recognized mechanisms or other lawful transfer mechanisms.
8. Data Retention
We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including to:
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Provide our Services;
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Complete transactions;
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Maintain business and financial records;
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Provide customer support;
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Resolve disputes;
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Prevent fraud;
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Comply with legal and regulatory obligations; and
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Enforce our agreements and policies.
The exact retention period depends on the type of information and the purpose for which it was collected.
9. Data Security
We use reasonable technical and organizational measures designed to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.
However, no internet transmission or electronic storage system can be guaranteed to be completely secure.
10. Your Privacy Rights
Depending on where you live and subject to applicable law, you may have rights relating to your personal information, including:
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The right to access personal information we hold about you;
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The right to request correction of inaccurate information;
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The right to request deletion of personal information;
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The right to request a copy of certain personal information;
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The right to object to or restrict certain processing;
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The right to withdraw consent where processing is based on consent; and
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The right to opt out of certain marketing, sale, sharing, or targeted advertising activities where applicable.
We will not discriminate against you for exercising privacy rights that are legally available to you.
We may need to verify your identity before processing certain requests.
11. California Privacy Rights
If you are a California resident, you may have additional rights under applicable California privacy laws, including rights relating to accessing, deleting, correcting, and opting out of certain uses or disclosures of personal information.
Where applicable, you may also use a recognized Global Privacy Control (GPC) signal to communicate an opt-out preference.
We will process valid privacy requests in accordance with applicable law.
12. UK and European Economic Area Privacy Rights
If you are located in the United Kingdom or European Economic Area and applicable data protection law applies to our processing of your personal information, you may have additional rights, including:
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Access;
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Rectification;
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Erasure;
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Restriction of processing;
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Objection to certain processing;
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Data portability; and
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Withdrawal of consent where processing is based on consent.
You may also have the right to lodge a complaint with the relevant data protection supervisory authority.
13. Children's Privacy
Our Services are not directed to children.
We do not knowingly collect personal information from children where prohibited by applicable law.
If you believe that a child has provided personal information to us, please contact us so that we can review and take appropriate action.
14. Third-Party Websites
Our Services may contain links to third-party websites or services.
We are not responsible for the privacy practices, security, or content of third-party websites.
We recommend reviewing the privacy policies of third-party websites before providing personal information.
15. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our Services, business practices, technology, or legal requirements.
When we make changes, we will update the “Last Updated” date at the top of this page.
Where required by applicable law, we will provide additional notice of material changes.
16. Contact Us
If you have questions about this Privacy Policy or would like to exercise a privacy right, please contact us:
GUANGFEILAI
Energy & Power Systems
Operated by Haikou Longhua Guangfeilai Trading Firm
Email: support@guangfeilai.com
For privacy-related requests, please include sufficient information for us to identify your request and, where necessary, verify your identity.
We aim to respond to customer inquiries within 1–2 business days and will respond to privacy requests within the timeframe required by applicable law.